News & Events

Check back often as we update this page for new PR Events and News Updates. You can also see a list of previous events many of our clients have benefited from including writers, book publishing, and social media marketing.

Interviews/Media

View on NBC’s “The Today Show” website.

Minneapolis Star Tribune (July 18, 2018) Dessa, Steve Almond and Others to Appear at Twin Cities Book Festival

Buzzfeed (January 31st, 2018): 99 Publicists Share Their Top 3 Strategies To Help You Get Media Coverage

The Writer’s Voice Radio Show (November 2017): Claire McKinney, Do You Know What a Book Publicist Does?

Publishers Weekly (July 17th, 2017 Print Issue): Review: Do You Know What a Book Publicist Does?

Publishers Weekly (July 7th, 2011 Print Issue): Do You Know What a Book Publicist Does?

C-SPAN Book TV (May 2008): BEA Los Angeles 2008/Henry Holt & Company

Online Articles/Guest Posts

Writer Unboxed (August 2017): Your Publicity Timeline: Is there a Best Month to Publish Your Book?

Jane Friedman (June 2017): The Difference Between a Press Release and a Pitch

Where Writers Win (April 2017): 8 Tips to Keep in Mind When Seeking Book Reviews

Where Writers Win (March 2017): 4 Things to Consider for Your Author Photo

Where Writers Win (February 2017): Creating Your Perfect Author Bio – Long & Short Form

Where Writers Win (September 2016): Why Your Book Distribution May Be Disappointing

Where Writers Win (July 2016): 5 Reasons Why Press Releases Still Matter

Where Writers Win (June 2016): 10 Things You Need to Know About Bestsellers Lists

Where Writers Win (May 2016): Indie Authors: The Value of a Publishing Consultant

Where Writers Win (February 2016): Is Publishing Abroad the Solution to Rejection in the US?

Where Writers Win (February 2016): Accept the Audience That Wants Your Book and Reap the Benefits

Where Writers Win (October 2015): Front Matter and Back Matter: Editorial Strategies to Make Your Book Stand Out

Where Writers Win (September 2015): Indie Book Biz 101: Four Tips to Produce a Good-Looking Book

Independent Publisher (May 2015): Publicity 101: Q&A with Claire McKinney

Where Writers Win (February 2015): Marketing, Advertising, and Public Relations: Can You Have One and Not the Others?

Writers Inner Journey (December 2014): The 5-Question Publicist Interview: Claire McKinney

Where Writers Win (September 2014): How Many Books Should You Be Selling?

Where Writers Win (September 2014): Will Bookstores Sell Your Indie Books?

The Fiction Reboot (July 2014): Book Marketing: Branding, Anyone?

Where Writers Win (September 2013): Do You Know What a Book Publicist Does?

Past Events

Twin Cities Book Festival (Speaker) (St. Paul, MN|October 2018)

The Writer’s Circle (Workshop) (Montclair, NJ|June 2018)

Rutgers Writers Conference (Speaker) (New Brunswick, NJ|June 2018)

Pennwriters Annual Conference (Luncheon Speaker) (Lancaster, PA|May 2018)

Write 2 Publish Conference (Keynote Speaker) (Portland, OR|April 2018)

Greater Lehigh Valley Writers Conference  (Bethlehem, PA|March 2018)

NJ Romance Writers (Workshop) (Iselin, NJ|March 2018)

Tuscon Book Festival (Panelist) (Tucson, AZ|March 2018)

By the Book: Traditional and Indie Publishing Today (Clinton, NJ | November 2017)

Bethlehem Writers Group (Center Valley, PA | October 2017)

Indie Author Day at WTPL (Long Valley, NJ | October 2017)

Social Media 101 For Authors (Peapack-Gladstone | June 2017)

Social Media 101 For Authors (Mount Olive, NJ | May 2017)

Social Media 101 For Authors (Mendham, NJ | March 2017)

Social Media 101 For Authors (Long Valley, NJ | December 2016)

Southern Independent Booksellers Alliance Discovery Show (Savannah, GA | September 2016)
Off the Grid: Nontraditional Ways to Get Author Events

Indie Author Day (Long Valley, NJ | September 2016)
Patch.com: Indie Author Day at Washington Township Public Library

What is a Brand and How Can I Get One? Writers Circle (Summit, NJ | October 2017)

PubSense Summit (Charleston, SC | March 2015):
Guest Post: Five Publicist Takeaways from PubSense Summit
Claire McKinney Returns to PubSense/Press Release

PubSmartCon (Charleston, SC | March 2014):
Publicizing a book? What to Expect and When!

Book Expo America (New York, NY | May 2010)
Do-It-Yourself (DIY) Publishing Comes to BEA/Press Release

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