Tag: Fashion

Kym Gold Online Branding

Posted on by Keely Flanagan

Kym Gold

Kym Gold

Raised in Malibu, California, Kym Gold was influenced by the endless golden sunsets and natural beauty of her surroundings. Throughout the last 25 years, Kym’s unwavering drive and captivating style has helped to achieve multiple successes in the fashion industry.

Kym Gold incepted notable clothing labels including: True Religion Brand Jeans, Bella Dahl, Hippie Jeans, and Babakul. STYLE UNION, her fashion collaboration with young fashion powerhouse trio 3JAINS, is launching in 2017. A luscious new luxury knitwear collection with a disheveled sexy look, STYLE UNION is designed for the modern woman.

Kym’s fashions over the years have been worn by a diverse range of individuals such as David Beckham, Tom Ford, Angelina Jolie, Donna Karan, Heidi Klum, Jennifer Lopez, Madonna, Gwyneth Paltrow, Gwen Stefani, Holly Robinson Peete, and Justin Timberlake. Her designs have been featured in top fashion magazines, including Vogue, Elle, Harper’s Bazaar, InStyle, and Rolling Stone.

In 2014, Kym released her memoir-business advice book, GOLD STANDARD: How to Rock the World and Run an Empire with co-author Sharon Soboil. The book shares her vast experience and insight into the fashion industry, and her personal journey along the way to success.

Kym also mentors new designers, and is an advocate for Phoenix Fashion Week. She has provided domestic and international consultation for start-up fashion companies.

Kym feels strongly about empowering a younger generation of women. She believes sharing her tumultuous journey in the fashion industry, especially as a leading business woman in a man’s game; her personal struggles; and business failures and successes, will give valued insight to upcoming fashionistas and provide the extra-needed strength and useful tools to help women become a better version of themselves.

Twitter: @kym_gold

Instagram: @kym3313

Website: http://kymgold.com/

April 2017 Color of the Month: http://kymgold.com

Retail Advice – How to Get New Customers: http://kymgold.com

March 2017 Color of the Month: http://kymgold.com

Fashion Week Brooklyn: S/S 2016

Posted on by CMPR

Fashion Week Brooklyn S/S 2016FOR IMMEDIATE RELEASE:

“DESTINATION BROOKLYN”
Fashion Week Brooklyn Features Emerging Designers
 for Spring 2016 Season in Select Brooklyn Locales

Brooklyn, New York, September 22nd–Non-profit BK|Style Foundation (BK|SF) and Fashion Week Brooklyn (FW|BK) are celebrating their 9th year of fashion with a bi-annual event. The Spring/Summer 2016 Collections starts on Monday, October 19th through Sunday, October 25th, 2015.

In keeping with this year’s theme “Destination Brooklyn,” throughout the week there will be exhibitions, fashion presentations, and emerging and established designers will showcase their SS 2016 Collections in Downtown Brooklyn (supported by Downtown Brooklyn Partnership), Red Hook, Fort Greene, Bed Stuy, and other dynamic BK locales. In March 2014 Brooklyn Borough President Eric Adams formally recognized FW|BK as Brooklyn’s premiere fashion event, and this year the show will be a borough-wide experience showcasing the diversity of talent, spaces, art, and fashion.

Some highlights of the upcoming FW|BK include a presentation by eco-friendly, students and innovative designers on Thursday, October 22nd, as well as “Collections of Couture and RTW” on Friday, October 23rd in conjunction with a fundraiser for Denim Day NYC (sexual assault/violence prevention and awareness). Every year BK|Style Foundation and FW|BK recognize charities that they are working with to gain support. BK|Style Foundation has worked with MTV Staying Alive Foundation, Soles4Souls Foundation, and HIV/AIDS awareness programs. Finally, the show will culminate in exciting runway displays on Saturday, October 24th and Sunday, October 25th.

For more information about Fashion Week Brooklyn or to schedule an interview with founder Rick Davy, please contact Larissa Ackerman at larissa@clairemckinneypr.com. Schedule of events to follow, visit http://www.fashionweekbrooklyn.com for updates.

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Gold Standard by Kym Gold

Posted on by CMPR

 

Gold Standard by Kym Gold

Case Summary: Kym was known as the co-founder of True Religion Jeans and the owner of a multi-million dollar estate.  Her memoir was about her life, how she built her business, and what happened next.

Goal: Brand Kym as an advocate for women-in-business, expert, entrepreneur, and philanthropist.

Result Examples: Kym was asked to be a guest on MSNBC, Reuters, and Home and Family.  She was also asked to keynote at conferences and speak at fashion design schools about how she built her business.

FOR IMMEDIATE RELEASE:

GOLD STANDARD: How to Rock the World and Run an Empire

By Kym Gold,
Co creator of True Religion Brand Jeans

“I had struggled, worked, begged, borrowed, and well everything but stolen, to make these jeans and the company a reality. And now, according to our sales numbers, they would be on three out of five people throughout the world.”  —From Gold Standard, on the creation of True Religion

Gold Standard

How to Rock the World and Run an Empire

By: Kym Gold

She kept silent for seven years, but now Kym Gold is revealing in a new memoir how she lost her marriage and the brand she created on Valentine’s Day in 2007.  Revealing storytelling combined with savvy advice and inspiration for women in business, Kym Gold shares all in her book GOLD STANDARD: How to Rock the World and Run an Empire (Skyhorse Publishing; September 15, 2015; $24.99; ISBN: 978-1-63450-128-6). From her brief marriage to TV producer Mark Burnett of Survivor fame, to selling T-shirts on Venice Beach, to creating a multimillion-dollar denim wear company, Gold gives us a no-holds-barred account of the challenging, life-altering occurrences that come from the fame and fortune of creating a successful fashion empire.

Growing up as a triplet amidst actors and celebrities in the Los Angeles area, Kym always felt the need to find her voice, create her own unique style, and listen to her intuition. She started her first company by buying and dying irregulars from clothing stores and selling them on the beach. Soon after her marriage to fabric salesman Jeff Lubell, they launched True Religion Brand Jeans, which catapulted into success and soon became a publicly traded company.

While True Religion’s popularity rose, behind the scenes was a different story: Kym’s marriage to Lubell was falling apart. The board of trustees was secretly going behind her back to have her pushed out of the company, diluting her importance in the company by erasing her existence as a cofounder and calling her “wife of the company’s cofounder.” On that fateful Valentine’s Day morning in 2007 when a messenger came by to serve her divorce papers, Gold had the entire company ripped out from underneath her within hours:

I could feel the rage building inside of me. Locking me out of the company meant that everyone knew about this ahead of time. Everyone knew what was going down except me. I was devastated.

Never one to stay off her feet for long, Gold invested her time in the creation of her next fashionable feat, Babakul and opportunities to sell her new clothing line on national home shopping networks. Gold mixes her compelling personal journey with savvy business advice, such as: if you are a creative, build up your business acumen; never open mail on a Friday; take time to cherish your success; and fight to get women on your board of directors.

Motivating readers to fight for their beliefs and listen to their guts, GOLD STANDARD provides a behind-the-scenes view of how women must educate themselves and fight to protect their interests in business.

ABOUT KYM GOLD:
Kym Gold is the cofounder of designer jeans brand True Religion, which she left in 2007. She is also the creator of notable clothing brands including Bella Dahl, Hippie Jeans, and Babakul, and her fashion has been worn by celebrities such as Gwyneth Paltrow, Angelina Jolie, and Jennifer Lopez. Now, Gold works as a fashion business, marketing and branding consultant in the Los Angeles area. She has three children and lives in Malibu. Gold Standard is her first book.

ABOUT SKYHORSE PUBLISHING:
Skyhorse Publishing is an independent book publishing company founded in 2006. Headquartered in New York City, its distributor is Perseus Book Group.  Each year they publish an eclectic list of titles across fiction, history, politics, business, humor, and more. For more information, visit www.skyhorsepublishing.com.

GOLD STANDARD:
How to Rock the World and Run an Empire
By Kym Gold with Sharon Soboil
Skyhorse Publishing
Publication date: September 15th, 2015
ISBN: 978-1-63450-128-6
Hardcover, Price: $24.99
192 Pages

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