About Us

We will provide the highest level of service to authors and creators who want to build their personal brands and promote their products using the latest digital and traditional marketing strategies.

Claire McKinney (Publicist/CEO) has been working in public relations for over 20 years. She has appeared on the Today show and CSPAN as an expert on publishing and she travels regularly to speak to  audiences about Digital and Traditional PR.  Some of her clients include Douglas Wood, James Jennings, and Scholastic.  She started her work in publishing at Hyperion Books for Children where she launched their imprint featuring African-American authors and books.  Her career has included senior level positions in NYC at Putnam, Bloomsbury (USA), Little, Brown, Miramax, and Henry Holt and Company.  She will receive her M.S. in Digital Marketing in May 2022 from Rutgers Business School.  She is also the author of Do You Know What A Book Publicist Does: A Guide To Creating Your Own Campaigns.

Sonya Dalton (Digital PR Coordinator) is a graduate of Rutgers University with a degree in Psychology and Art History. With a plethora of work experience ranging from customer service to tech-oriented jobs, they have found a happy medium as a Digital PR Assistant here at Claire McKinney PR. She specializes in the research and outreach to digital platforms such as blogs, podcasts, and Instagram influencers. She even does occasional graphic design work, both for clients and freelance. When not at the office, they enjoy drawing, playing Dungeons & Dragons, and listening to horror podcasts.
social media and marketing coordinator at claire mckinneyPR

Grace Remshifski (Social Media and Marketing Assistant) is a recent graduate from Monmouth University with a degree in Marketing and a minor in Graphic Design. Being passionate about merging creative ideas with the power of marketing, she has had a variety of professional experience in social media marketing and design, including content writing and creation. Outside of work, she enjoys reading, making art, and listening to true crime podcasts.

Endorsements

“Claire is a consummate publishing professional. From the first time I met Claire, her PR chops came through. Now, she’s added onto her skillset with digital marketing prowess!”  —Carol Van Den Hende MBA, award-winning author of Goodbye, Orchid 

“I sat in on this webinar yesterday. It was very informative and gave me some good pointers. If you’re not familiar with Claire McKinney check out her page. She’s a really good book publicist, publisher, writer, and speaker!”—Chris Errol Maw, publicist

“Claire McKinney PR  did a superb job of publicizing my book, The Baby Decision.  Their services were worth every penny. I am confident that my book sales would not be at the level they are if not for their work.”
—Merle Bombardieri, LSW, MICSW, author of The Baby Decision: How to Make the Most Important Decision of Your Life

“I absolutely love working with Claire McKinney PR. They don’t miss a trick, and they don’t let me miss one. Thank you, Claire.”
—Gretchen Archer, author of the Davis Way Crime Caper series

“A book is merely a bunch of words and pages unless it touches and transforms the lives of its readers. Thanks to Claire and her wonderful team in helping me reach readers around the world. Together, we will change lives. Perhaps even save lives.”
—Gayathri Ramprasad, author of Shadows in the Sun

“With Claire, I trust that she and her team not only understand and employ strategy around the campaigns for our products, but that they are persistent in getting the word out about our books and authors.”
—Alison Vandenberg, Director of Marketing, Consumer Business Director, Hazelden Publishing

“Claire McKinney and her team have brought creativity and enthusiasm to the world of health insurance consulting! They have raised the profile of my company, and myself as CEO, to a much higher level in the media world and in my industry.”
—Scott Hafetz, CEO Hafetz & Associates